Producing the Live Event.
Born in the classroom. Built like a television show.
Born in the classroom.
Every great live event looks effortless. None of them are. Producing the Live Event started in David M. Tetreault's graduate classroom — at Cal State LA and the University of San Francisco — a course on the business behind the event, taught by someone who's spent his career making them.
Built like a television show.
It doesn't run like a lecture. It runs like a show. David sits down with the industry experts who actually produce live events — promoters, broadcasters, venue operators, executives from every sport — and goes inside the making of the night. The decisions, the disasters, the details the audience never sees.
From the first meeting to showtime.
Planning. Production. Operations. Talent. Marketing. Distribution. Six disciplines, one night, zero room for error.
The Exodus CQ lens.
For Exodus CQ, the classroom doubles as an advisory lens — the same categories, applied to your event, your venue, your property.